Dairies Reduce Calories and Sugar in Chocolate Milk for Schools

by Chris Curley on August 23, 2011

While school districts across the nation debate the merits of keeping or banning chocolate milk, the nation’s milk processors have taken steps to make the drink a little bit healthier.

Most flavored milk in schools this fall will contain less than 150 calories and have 38 percent less added sugar than in previous years, according to the Milk Processor Education Program (MilkPEP), the industry organization that’s behind the “got milk?” campaign.

“Milk is a nutritious core component of school meals and the milk industry is committed to offering a product that meets school nutrition standards and is appealing to  students,” says MilkPEP CEO Vivien Godfrey. “Whether plain or flavored, milk contributes so many vital nutrients to a child’s diet and we want to do our part to be sure the milk on the tray is enjoyed and actually consumed with the meal.”

“Federal nutrition standards require every school meal to be served with nutrient-rich milk,” says Sandra Ford, president-elect of the School Nutrition Association. “If the milk choices don’t include flavored milk, many kids will chose to go without milk altogether, and we’ll be missing an opportunity provide the nutrients that help them do their best.”

Reader Question: Would you prefer a less sugary chocolate milk for kids instead of an outright ban? 

(Photo © Sugar Bear via Wikimedia Commons)